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                                                                Community Relations




        Programme Goals and Actions

        The Home For the Needy programme is an important part
        of  our  corporate  social  responsibility  (CSR)  strategy,  which
        dedicates 1% of Profit After Tax (PAT) to community
        development. We target Malaysia’s B40 income group
        specifically focusing on single parents, senior citizens, and
        differently-abled individuals who are most in need.

        Since 2018, we have successfully provided 813 homes
        under Projek Baiti Jannati (PBJ) of the Better Brighter Home   We have already utilised RM12.94 million of the RM17.9
        initiative, which were rebuilt, repaired, or purchased   million  CSR budget as of  November 2024 and  aim to fully
        using zakat funds. Additionally, 119 homes were supported   allocate the remaining funds by December 2024. Our
        under Projek  Mesra  Rakyat (PMR), benefitting  non-Muslim   continued focus on education, housing, and environmental
        communities through CSR allocations. These efforts, totalling   sustainability ensures that we provide tangible benefits to
        over RM40.2 million, mirror our commitment to supporting   communities across Malaysia.
        housing development for vulnerable families across Malaysia.
                                                             Ensuring Effective Implementation
        Through this programme, we have the opportunity to
        contribute to those  in need of housing assistance and help
        to improve their living standards, ensuring that every family   We are actively working with local stakeholders and
        has a safe place to live. This demonstrates our dedication to   government agencies to ensure the efficient allocation of our
        promoting sustainability and socio-economic growth in   CSR funds. For 2024, we aim to expand the Projek Baiti Jannati
        society and we are honoured to support this effort, hoping it   initiative and Projek Mesra Rakyat, with the goal of supporting
        will continue to benefit communities across the nation.  B40 and asnaf families in every state. Our long-term objective
                                                             aligns with Sustainable Development Goal 1 (No Poverty),
                                                             ensuring that all Malaysians have access to secure housing
                                                             and a better quality of life.
                                                             Through our collective efforts, we seek to bring about
                                                             positive changes and create a better quality of life for
                                                             Malaysians, reflecting our commitment to housing security for
                                                             vulnerable populations.




                                    Carbon Management  Water Management   Biodiversity & Land Use  Opportunities in RE  Toxic Emissions & Waste
                          Human Capital Development  Health & Safety  Labour Rights  Supply Chain Management  Community Relations  Corporate Governance
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